Let's breakdown some of the Bull*Schit 

Kibble

ANY & ALL Kibble is the absolute worst food to feed your dog. 

It's highly processed and only contains Chemicals & Synthetic Nutrients.

Try pronouncing the ingredients. 

Also, leading reason for Cancer in Dogs.

When feeding these foods watch for:

*Any health & behavioral problem can occur. Weird things around Year 5. Cancer around Year 7. 



"Human Grade"

This is an easy topic to tackle. Dogs are 100% Carnivore and not a Human. 

When feeding these foods watch for:

*Weight loss

*Lack/Loss of Muscle Development 

*Pancreatitis 

*Skin issues (allergies/dryness)

*Never being full

*Behavioral Issues



Cooked Foods 

Cooking food changes the chemical composition making it lack nutrition. Think of it as the reason why humans cook chicken instead of eating it raw.   

When feeding cooked foods watch for:

*Weight loss

*Lack/Loss of Muscle Development

*Pancreatitis 

*Skin issues (dryness)

*Never being full

*Behavioral Issues

*Excessive Shedding



"Fresh"

Amazing marketing tactic. These foods are FULL of Veggies, Rice, Sweet Potatoes, Lentils, Chickpeas. Basically, ingredients that make you feel "really good". But, guess what, none of that is nutritional for your dog. All cheap fillers while you pay an expensive price. 

When feeding these foods watch for:

*Extremely hungry

*Lack/Loss of Muscle Development

*Expensive cost of product

*Behavioral Issues

*Pancreatitis 


Dehydrated 

This term is gaining steam. Easiest way to describe this.... it's basically feeding jerky. Does that even sound nutritious or healthy long term?

When feeding these foods watch for:

*Boredom with food

*Never being full

*Behavioral Issues

*Skin issues (allergies/dryness)

*Expensive cost

*Chemicals used for "freshness" or "Preservatives" 


Freeze-Dried

Let's be honest, it's just "Fancy Kibble". 😑

(See above for Kibble explanation.)

When feeding these foods watch for:

*Boredom with food

*Never being full

*Behavioral Issues

*Skin issues (allergies/dryness)

*Expensive cost

*Chemicals used for "freshness" or "Preservatives" 

"Balanced Diet"

There is no such thing for a dog food to have this! Great marketing technique though! 

This is why we rotate ingredients in every batch. It's never perfect, but we try.


Fiber

From all the ads and marketing, we've only seen 1 other dog food that has Real Fiber. Natural Fiber comes from Fur and Feathers only. 

Fiber is very important in digestion and absorption. 



Hydrolyzed 

Wanna know how to make Kibble worse than what it already is and charge more? Hydrolyzed Dog Food! That's how! 



"Chicken Allergies"

This probably started with Kibble companies using terrible chemicals and ingredients and then blaming "Chicken". 

Over the last 2 years of intense research feeding dogs of all ages and sizes, including those with this "allergy", not 1 single dog had an adverse reaction to our food. 


Veggies

Carnivores really can't break through cellular walls of plants. Ever seen a dog poop whole grass? Cooking them just makes them a tasty, non-nutritious  filler. (Our version of bread)


Carbs & Grains

100% used as a non-nutritious filler. But, people love bragging about this ingredient.